Online Inventory & Order Management Software for Amazon & Ebay Multichannel Sellers

When Does Your Start Up Become A Grown Up?

by | Ecommerce Inspiration |

Do you remember being 8 or 9 years old and thinking to yourself 'when I'm 16 I'll be a grown up'? Only for 16 to come along and instigate the same internal monologue 'when I'm 20...' Until suddenly you're pushing 30 and wondering 'is this what it feels like?!' Yeah, I hear ya. Well, it's the same for your startup; it's hard to know exactly when it's become a full fledged grown up... Is it when your company name trends on twitter? Or maybe when your bank manager turns his frown upside … [Read more...]

5 New Years Resolutions for Entrepreneurs

by | Ecommerce Inspiration |

Struggling to think of a New Years Resolution? Well I've put these together for you so you leave procrastination behind you in 2014! Lose any excess weight: If something is stressing you out, then cut it loose.  The same applies for people. (Disclaimer: this does not mean firing all of your employees and closing down your business!). There's a difference between good stress and bad stress. Surround yourself with people and things that make your life easier, not the reverse. You’ll soon feel … [Read more...]

How To Beat Presentation Anxiety And Be Awesome

by | Ecommerce Inspiration |

At some point in your career you’re going to have to do a presentation, if you haven’t already, and although many of you will thrive on them...others will want to curl up into a ball and die at the very thought of it. The thing about public speaking is that the build up is often much more nerve racking than the actual event itself. I know this because I’ve often been thrown into situations where I had to take control of something at the last minute and address an audience – and it didn’t faze … [Read more...]

Google Adwords Launches ‘Store Visits’ Metric

by | Ecommerce News & Trends |

Google yesterday announced the launch of its new ‘Store Visits’ metric which will be an additional feature to the Estimated Total Conversions function developed last year.  eCommerce is a vastly growing industry, yet around 95% of transactions still occur in store, and the gap in analysis between online browsing and in-store purchase has become a massive issue for retailers in measuring the success of their online activity. There is often a large discrepancy between a stores online traffic and … [Read more...]

Five Characteristics of a Successful Start-Up Entrepreneur

by | Ecommerce Inspiration |

Some people are just 'born' entrepreneurs and others have a little learning to do, either way there are a few key defining characteristics for every successful start up founder...how many boxes do you tick?!   Enjoy Your Work. This is HUGELY important; if you don’t like what you’re doing then no-one else is likely to either. Passion and excitement are contagious, especially in a business setting where ideas are the fuel that keeps the fire burning. And if the fire burns out, your … [Read more...]

Learn How To Create A YouTube Channel! (…and then do it!)

by | Ecommerce Marketing |

So you fancy yourself as a bit of a film-maker? Or maybe you’re happier in front of the camera? Or maybe you’ve no desire to do either, but you do have a desire to promote your brand. Regardless of the reasons, the same rules apply; rules which will make the difference between a YouTube channel that gains actual views, and one that just sits there waiting to be found...someday, any day and probably eventually - by a Tibetan Monk who speaks Mandarin and can’t understand what you’re selling let … [Read more...]

How to Price Your Product

by | Ecommerce Business Tips |

Determining a price for your product or service is probably one of the hardest things you’ll do when setting up your business, and one of the most important. Price it too high and you risk losing potential customers, but price it too low and you could throw yourself into an outright pricing war in a penetrated market. So we’ve put together a few tips to help you out. Differentiate your product. Customers compare like with like when it comes to the best deals, so if you set yourself apart … [Read more...]

Google Might Launch Its Own ‘Buy Now’ Button

by | Ecommerce News & Trends |

Google is upping the stakes in its ecommerce war against the Amazon jungle of new features. Following the release of Amazons ‘buy now’ button, Google is now working on its own instant buy button which will allow shoppers to search for products and purchase them with just one click. Oh and guess how those products will be delivered? Only with Googles free 2 day shipping via their Amazon-Prime replicate service, of course. Google CEO Eric Schmidt, has previously described Amazon as ‘Googles … [Read more...]

Amazon Threaten To Take Drone Testing Abroad Following FAA Frustration

by | Ecommerce News & Trends |

Around this time last year, Amazon unveiled its delivery drone prototypes in this 60 minute interview with Jeff Bezos, and the launch of ‘Amazon Prime Air’ was anticipated within 4-5 years. However, over the past year, the company has become increasingly frustrated with the Federal Aviation Association's hesitance to approve commercial drones. Amazon's vice president of global public policy, Paul Misener, wrote to the FAA this weekend and issued an ultimatum – stating that unless Amazon is … [Read more...]

Mobile eCommerce Traffic Peaks On Sundays

by | Ecommerce News & Trends |

Sunday is the most popular day for Mobile Shoppers in the US and Friday generates the least traffic, according a recent study by Opera Media Works. The firm says that ‘Unlike desktop traffic to e-commerce sites, which tends to peak on Mondays and remains stronger during weekdays than on weekends, mobile shopping traffic is highly concentrated on Sundays’. Opera further noted that ‘one possible explanation is that many consumers use their mobile devices to browse products over the weekend, then … [Read more...]