Online Inventory & Order Management Software for Amazon & Ebay Multichannel Sellers

Are you really SELLING your product?

by | Ecommerce Marketing |

  Simply listing a product on your website isn’t going to cut it; you need to sell it on the features and benefits it will provide to your customer.  This is a sales process that has been successful since the dawn of time, from street vendors to telemarketers. Personally, I love window shopping and I’ll often walk around for hours simply ‘looking’ at nice things, but I rarely find the temptation to buy unless I’m presented with two scenarios: I have an actual need for the product, … [Read more...]

10 Strong Steps For Content Marketing in 2014 [Forget Predictions]

by | Ecommerce Marketing |

So they say that content marketing is the “in thing” now. You might be already on to it or maybe you are not. Probably you are overwhelmed just how much there is to do when it comes to marketing your business today. All those content marketing predictions are good, but it’s not sufficient. Such is the marketing beast. The predictions won’t do you good unless you have an action plan. Content Marketing is evolving faster than we can care to acknowledge. Content Marketing? Correction: It’s … [Read more...]