Online Inventory & Order Management Software for Amazon & Ebay Multichannel Sellers

Five Characteristics of a Successful Start-Up Entrepreneur

by | Ecommerce Inspiration |

Some people are just 'born' entrepreneurs and others have a little learning to do, either way there are a few key defining characteristics for every successful start up founder...how many boxes do you tick?!   Enjoy Your Work. This is HUGELY important; if you don’t like what you’re doing then no-one else is likely to either. Passion and excitement are contagious, especially in a business setting where ideas are the fuel that keeps the fire burning. And if the fire burns out, your … [Read more...]

How to Price Your Product

by | Ecommerce Business Tips |

Determining a price for your product or service is probably one of the hardest things you’ll do when setting up your business, and one of the most important. Price it too high and you risk losing potential customers, but price it too low and you could throw yourself into an outright pricing war in a penetrated market. So we’ve put together a few tips to help you out. Differentiate your product. Customers compare like with like when it comes to the best deals, so if you set yourself apart … [Read more...]

The Hootsuite Vs Buffer Debate

by | Ecommerce Marketing |

One of the most ongoing debates in social media history circles around these two management tools, but the online community remains divided on which provides the best service. Recently, I decided to give Hootsuite a go, but having encountered some issues with the service – I went back to Buffer with my tail between my legs. In my experience, Buffer is just...easier. But does this mean it’s the better option? I’ve put together a feature comparison of each platform to help you to decide for … [Read more...]

Amadeus Tackles Flight Delay Issues With New Mobile Solution

by | Ecommerce News & Trends |

Ever had to spend a night in an airport due to a delayed flight? Or stood in queue at a Ryanair desk for an hour, simply to be told they can’t actually help you at all? Frustrating, isn’t it?! You’re certainly not alone.  In fact, the 2013 white paper, ‘Passengers-first: re-thinking irregular operations’ showed that 33% of passengers are frustrated with insufficient real-time information. The good news is that technology solutions company, Amadeus, has created a solution! The company’s latest … [Read more...]

Top 5 Marketing Trends for eCommerce in 2015

by | Ecommerce News & Trends |

The online world moves so fast that it’s become crucial to stay ahead of the pack, unless you want your business trailing behind. So to give you a head start this year, we’ve put together the top 5 trends we see emerging for 2015. 1. Transparency is key Be real. It’s common knowledge in any sales business that people buy from people, and the best sales person can sell even the worst product (although we know yours is great!). Following on from this belief, it’s important that you’re honest … [Read more...]

Over 50% of Black Friday Weekend Shoppers Lost At Check-Out

by | Ecommerce News & Trends |

Only 2 in 5 US customers completed the online checkout process over the holiday weekend, according to stats from Analytics start up Formisimo. Despite the great online offers available, the numbers show that companies are losing frustrated customers due to a complicated checkout process. The UK and Europe also suffered high drop off rates with 70% of UK customers abandoning the shopping cart just before completion, and the worst culprit in Europe was France - which saw only 24% of shoppers … [Read more...]

Time Management Tips For Entrepreneurs

by | Ecommerce Business Tips |

'So many people spend their health gaining wealth, and then have to spend their wealth to regain their health' - J. Reb Materi Time management is one of the most crucial skills for any business person and especially for an entrepreneur. When work and play become so intertwined, it can become difficult to draw a line between the two and create some ‘me time’ and this often has quite a negative effect on our health and well-being. So how do you create the elusive ‘work/life’ balance, … [Read more...]

How To Design A Great Landing Page

by | Ecommerce Marketing |

Your landing page is probably one of the most important elements of your site, and yet often the most overlooked. A well designed landing page will be the decider on whether a customer engages with your site of bounces off within seconds, so it’s important to get it right!  Remember, this is your online shop window, it’s the first thing your customer will see and it needs to give a professional representation of your product/service. First impressions count. It’s all very well to have a page … [Read more...]

Top Tips To Get Your eCommerce Site Ready for The Festive Season!

by | Ecommerce Business Tips |

The Snow has hit the ground (well, in the North East anyway!), Santa letters are being pushed into mailboxes by little kids standing on tippy toe...and millions people across the world are getting ready for the festive season. The question is, are you? With only a few days to go until the Black Friday/Cyber Monday weekend, many retailers have been focusing their efforts solely on this whirlwind event, which is going to cost them severely in the long run when December rolls around. So with that … [Read more...]

Amazon Enter The World Of Online Travel

by | Ecommerce News & Trends |

The world of online travel booking woke up to some interesting news this morning as it was revealed that Amazon is entering the world of travel e-commerce. Amazon are expected to launch their own travel service for booking hotels and resorts in major cities worldwide in the next few months. The ecommerce Titan intends to roll out Amazon Travel in early January 2015 for a select number of hotels within a few hours’ commute from New York, Los Angeles, and Seattle. … [Read more...]