Online Inventory & Order Management Software for Amazon & Ebay Multichannel Sellers

Over 50% of Black Friday Weekend Shoppers Lost At Check-Out

by | Ecommerce News & Trends |

Only 2 in 5 US customers completed the online checkout process over the holiday weekend, according to stats from Analytics start up Formisimo. Despite the great online offers available, the numbers show that companies are losing frustrated customers due to a complicated checkout process. The UK and Europe also suffered high drop off rates with 70% of UK customers abandoning the shopping cart just before completion, and the worst culprit in Europe was France - which saw only 24% of shoppers … [Read more...]

Twitter Launches New eCommerce Feature

by | Ecommerce News & Trends |

In the midst of the biggest eCommerce weekend of the year, Twitter has unveiled a new feature called 'Twitter Offers'.  This follows the launch of the ‘Buy Now’ button a few months ago, which enables merchants to sell directly on Twitter via a tweet. In a blog post yesterday, Twitter explained that it aims to test and explore ‘how advertisers connect with consumers on Twitter and convert them to loyal customers.’ The new Twitter Offers can be used in store, on the web or via a mobile device, … [Read more...]

Black Friday Weekend Kicks Off Early With Pre-Thanksgiving Sales Up over 19%

by | Ecommerce News & Trends |

With still a few days to go, many online retailers have decided to go for a headstart on Black Friday Weekend, with massive discounts now available in stores such as Amazon, Walmart, and Target –with other outlets joining them by the minute. You know that once Amazon does it, everyone will do it! Sales are up an impressive 19% on last year, with mobile traffic doubling from 24.4 to 48.5%! We created this post for you guys last week about mobile optimization for this very reason...we knew the … [Read more...]