So you fancy yourself as a bit of a film-maker? Or maybe you’re happier in front of the camera? Or maybe you’ve no desire to do either, but you do have a desire to promote your brand. Regardless of the reasons, the same rules apply; rules which will make the difference between a YouTube channel that gains actual views, and one that just sits there waiting to be found...someday, any day and probably eventually - by a Tibetan Monk who speaks Mandarin and can’t understand what you’re selling let … [Read more...]