One of the channels that you will certainly want to consider using for your online retail business is Newegg, which is becoming quite popular. When you first start using the system, it is easy to feel a bit intimidated by all of the information you will have to learn. Keep in mind that going slow and starting out small is generally the best option if you are going it alone. They offer some good content that can help you to get up to speed, but you will still need to do a bit of research.
Get Familiar with the Basics
You need to learn how to walk before you can run, and you need to learn the basics before you get started. Take some time to learn about the Seller Portal, which is where you will handle the majority operations with the site.
Newegg offers three different data feed types so retailers can create or update items in batches on the site. These include:
- Item Creation and Update- You can use this to batch create new items or to update the items you have already existing on the site. The subcategories each have their own data feeds.
- Existing Item Creation Data Feed – Users will be able to batch create your own items from items already listed on the site.
- Inventory Feed – The only time you will need to utilize this data feed is to update specific information for items including activation, shipping, inventory, and pricing.
Each of those three different types is in different formats as well, including xls, csv, txt, and xml.
What Product Information Do You Need to Enter?
You will have to enter quite a bit of information about the products that you will be selling through the site, including the model, weight, and a description. For the description, you will have 4,000 characters available, including the spaces. When creating the descriptions, as well as the product titles, it is important to be clear and original. You do not merely want to use the same descriptions that might be on the manufacturer’s site or even on your home ecommerce site.
Keep the information unique, and make sure your description is nice and creative. It is for the search engines, but it is also for the people who come across the products you are selling.
This is just the start of the information you can add to the products listings on the site, such as whether there are small parts that could be a choking hazard or whether it has an age restriction for usage. As mentioned, when you first start to use the site and fill out this information, it can be daunting. The more you do it though the easier it will actually become. Always make sure you are choosing the right industry for the products, and that you are spending enough time making sure that all of your products are going into the right categories. If not, it can become quite difficult for customers to find them.
Consider Outside Help
If you plan to sell through a number of different channels, including Newegg, Amazon, and other marketplaces, it might be a good idea to consider using a central piece of software that can help you manage each of those channels. It’s actually possible to find some quality software that will let you manage all of your marketplaces, as well as many other aspects of your online retail business, including inventory and customer management.
Using a single piece of software such as this would offer a number of benefits, not only to using Newegg, but to using many other marketplaces, such as Amazon, as well.