All eCommerce sites need pages for their products. This is a given. However, if you aren’t putting anymore thought into them than you would if they were display cases in real life, you’re missing out on all kinds of business. The Internet speaks a language called SEO (search engine optimization) and if you’re not covering your product pages in it, search engines will have nothing to do with them. Fortunately, the following tips will make sure your product pages are covered in bright, blinking … [Read more...]
How to Beat Amazon
Right now, Amazon is the largest online retailer in the entire world. So, actually beating them would be a pretty ambitious goal. You’re welcome to it, of course, but most people who partake in eCommerce would probably be happy with far less. Either way, though, if you’re selling products online, you need to think about how Amazon could affect your bottom line. The same really goes for any online store too. A site like Amazon actually provides a good introductory lesson to how smaller … [Read more...]
eCommerce Mistakes Every Beginner Must Avoid
If you’re just beginning with ecommerce, you’re right to be excited. The prospect of success carries a number of alluring promises with it. That doesn’t give you an excuse to be reckless though. Many promising eCommerce websites die prematurely because their creator dove right in when they should’ve thought a bit longer. To help you avoid problems early on, here are some mistakes you’ll want to be careful to avoid. In an effort to stand out, you may create a website that is overly … [Read more...]
Backlinks 101
There are countless ways you can optimize your eCommerce website to attract the attention of search engines and, as a result, as many customers as you need. The art of quality SEO (search engine optimization) has become almost a religion amongst the eCommerce crowd. Many focus on it far more than even their products and services. Out of every tactic available, though, most experts believe backlinks deserve the most attention if you wish to succeed. For those who don’t know, backlinks are just … [Read more...]
How to Choose the Best Shipping Carrier for Your Store
Image Credit: Stockimages via FreeDigitalPhotos.net Deciding which shipping carrier to use is one of the most important decisions for ecommerce business owners. In order to receive high customer ratings it's imperative customers get their undamaged package on time. Not going broke while maintaining high shipping standards is no easy feat. To choose the best shipping carrier for your company, you have to decide what your specific needs are and then determine which carriers meet those … [Read more...]
4 Time Saving Tools for Ecommerce Sellers
As a business owner your time is valuable. Running an ecommerce store, especially as a multichannel seller (and who isn't these days?) takes a lot of time and energy. Adding to inventory, shipping orders, keeping customers happy, and implementing marking efforts barely leaves time to focus on growing your business. With all of that in mind, I've gathered up four, easy to use, time-saving apps. RescueTime First off, lets find out how you’re spending your time. RescueTime is a tool that monitors … [Read more...]
Using eBay Seller Software to See Bigger Profits
eBay is one of the most popular websites in the entire world. People go there to find rare items or simply to get a great deal. But many of us also go there to make a living. With tens of millions of people flocking to eBay each month to find what they need, it’s easy to underestimate how difficult it can be to turn a regular profit on the popular site. However, the truth is that without tools like eBay seller software, it’s nearly impossible. To see profitable results on eBay you need to have … [Read more...]
Tips from Appath for Creating a Better Ecommerce Website
We here at Appath know a thing or two about creating a quality ecommerce website. After all, we are proud to make some of the best ecommerce software in the business. So if your company is currently struggling with their website, keep reading for some tips that should help. While everyone appreciates detailed descriptions of your products, do your best to keep it to 200 words. Experts believe this is the sweet spot. And while copy that’s a joy to read is ideal, make sure it also provides … [Read more...]
Using Amazon Seller Software for Better Results
Everyone knows Amazon is one of the most popular sites on the Internet. It’s where most of us go whenever we need just about anything. But it’s also a place that many of us depend on for our business. Amazon hasn’t just revolutionized how we buy things; the website has completely altered how people can sell them, too. Each month, Amazon will see roughly 85 million users who will spend 45 minutes, on average, perusing the selection. These numbers may make selling on Amazon seem easy. With so … [Read more...]
Use Our eBay Seller Software to Boost Your Bottom Line
One great way for any company to boost their bottom line is by forming a presence on eBay. Though many of us may think of the famous auction site as simply a place individuals go to when they want used objects at discount prices, this couldn’t be any further from the truth. Nowadays countless companies open their own shops on eBay to attract new customers. But if you’re planning on competing with them, you’ll want our eBay seller software in your corner. Though eBay stores are abundant, many of … [Read more...]
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