Ebay is one of the highest visited marketplaces and one which every online sellers should seriously consider listing their products for sale.

From humble beginnings with a reputation for being “an online garage sale,” eBay has evolved into one of the top marketplaces in the world. Over 200 million unique visitors a month agree; and with eBay facilitating billions of dollars a year in sales, it’s hard to deny their popularity.

Customization and unique features are just one part of eBay’s appeal. Though eBay offers sellers the option to list items at a fixed price or auction style, 70% of all items purchased are now instantly bought using “Buy it Now” listings.

Serious ecommerce businesses should absolutely consider selling on eBay, but considering potential obstacles first. Brands who want to gain the most exposure online sell on a variety of channels and  marketplaces. Keeping up with product inventories, on multiple selling channels, with volume sales is time consuming and requires strong management tools. Appath was developed to solve the problems of multichannel ecommerce businesses by keeping inventory in sync, unified order management, and automated shipping tools in one cloud based solution.

Seller success on eBay, perhaps more than on any other marketplace, hinges on high seller feedback. Appath’s innovative centralized customer service solution makes it easy for sellers to flag and create tickets for orders that require assistance. This enables  issues to always be addressed and customers don’t fall through the cracks.