Etsy has been a boon to crafters and artisans who are seeking a larger market for their work. Anyone can set up a shop at Etsy, but that’s just the beginning. You have a lot to think about, including order management software and online inventory management, SEO, building an attractive website, and so much more. With that in mind, here are a few tips that can help you achieve success marketing your products at Etsy. Don’t Neglect Market Research Think about the kind of shops you prefer, be … [Read more...]
Using Facebook to Generate Sales
You could have a visually stunning website, incredible products at outstanding prices, and the best multichannel order management system available, but if you’re not advertising, then you’re not generating the sales results you should be getting. And if you’re not advertising on social media, particularly Facebook, then you’re missing out on one of the most effective ways to boost your sales that’s available to online merchants. Getting it Right There are a lot of online merchants out … [Read more...]
Easy Ecommerce Checkout Without Registration
Most people love shopping online, and why not? When you shop online, you can compare more products in an hour or so than you’d ever be able to in days of visiting “brick and mortar” stores. There’s no hassle finding a place to park, no worries about inclement weather, and no salespeople to contend with. So, given the allure of online shopping, it’s important that Internet merchants don’t lose their customers because of poorly thought out processes and badly configured order management … [Read more...]
The Importance of Order Management for eBay and Amazon
Whether you are a major seller on eBay and on Amazon or you are just dipping your toes into the water of private entrepreneurship, you will soon realize that your star will rise or set based on your organizational abilities. A good seller is someone who gets their product out the door and to the right person fast, and though a few mistakes here and there are unavoidable, you can vastly improve your seller ratings by choosing good order management software. Goals The goal of order management … [Read more...]
How Social Media Platforms Can Generate Ecommerce
If you want to advertise your business, then social media platforms can be a great way to market your products or services. Facebook is the largest social media network, with over 1 billion users, and there are many business that use this social media outlet for marketing. Other platforms, such as Twitter and blog websites, are excellent tools that are less expensive than traditional advertising. It can be difficult to generate sales on social media platforms, but it can be lucrative if … [Read more...]
Increase Amazon Sales Through Twitter
Twitter and Amazon have recently joined together to offer a brand new way of making direct purchases through the site simply with the use of your Twitter handle. Whether you spend hours scouring the Internet for latest trends and best deals on the market, Amazon and Twitter are working towards making online purchases possible within a few seconds and with just the right hash tags. What Are Hash Tags? Hash tags are used to help identity specific phrases, words, products and even services. … [Read more...]
Improving Your E-commerce Business
As the world of e-commerce continues to grow, those with a presence online are continually needing to find innovative ways to stay ahead of the competition. To draw in customers and keep them coming back time and time again, e-commerce businesses need to constantly improve the shopping experience for their customers. For multi-channeled e-commerce businesses looking to get on top and stay there, there are a multitude of things they can do to increase their sales, brand awareness and social … [Read more...]
Blogging for Ecommerce
Blogging is one inbound marketing technique that offers multiple business benefits. For your ecommerce store, a blog can be used to provide information on new products and services, offer tips and advice, publicize promotions, and share links to interesting industry news. You can also use a blog as a source to answer customer’s questions and to post content created to draw in new customers.Blogs are convenient and easy to implement because it requires little to no IT and technical skills in … [Read more...]
Finding the Right Ecommerce Niche
When considering an online store, choosing the right niche can be a difficult bridge to cross. It can possibly take a few weeks or longer just to decide what will work best for you and your business. It’s not simple to sell anything to anybody online. You want something that will catch and keep your customer’s attention. It is very important to find a niche that will be consistently in demand, keeping consumers coming back for more. Starting an online business can be tempting to dive into … [Read more...]
How Content Marketing Can Help Ecommerce
One of the most valuable benefits of content marketing for e-commerce companies is search engine optimization. Certainly every e-commerce website wants to rank at the top of search results. However, I see very few business owners in the digital industry actually using specific key performance indicators that help understand what content marketing efforts are actually working or not. SEO is the best way attract an increasing rate of traffic and make sales. Creating and publishing original … [Read more...]
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