by | Ecommerce Marketing |
It should go without saying that social media is here to stay and is only becoming more influential. Once, it used to be that every company out 
there needed a website if they wanted a shot at staying competitive. Now, the same can be said for a social media presence. If you run an eCommerce site, social media is even more important as you probably lack any physical presence to interact with your customers. Therefore, it pays to know how to best integrate social links whenever possible.
Fortunately, most CMS and email platforms have made this is extremely easy. The majority offer social media buttons you can simply move into the design or copy (for example, WordPress has plugins for all the social media platforms). Readers or visitors who want to find you on social media just click on the button they’re curious about and are taken there. This is a great way to get more followers, friends, fans, connections, etc…. Read the full article
true for the sheer size of their inventory. However, Amazon has also been a trailblazer in offering their customers affordable versions of the products they want, sold by third party vendors. If you’re one of those merchants, though, you have your work cut out for you. Winning the Amazon Buy Box, for example, is paramount.
the site has almost any product you could imagine. However, the website is also popular because it allows users to sell items as well. Granting them the ability to make custom pages—called custom product pages—allows users to garner even more customers. However, if you don’t know how to optimize these pages, you’ll lose profits despite them.
Twitter page and the following is how you can get started with using it for business.
eBay makes it easy to buy, doesn’t mean it makes it easy to sell—at least not if you’re trying to earn serious profits. For that, you’ll want to try out the following tips.
order; perhaps it’s one that should even be avoided. However, one topic that everyone in eCommerce should know about is Google AdWords.
media. However, it’s important that you give every aspect of your eCommerce business the attention it deserves. The speed at which your webpages are able to load is a great example of this.
years, Sears has been synonymous with the term “department store.” However, now their eCommerce website is rubbing shoulders with Amazon, Rakuten and other online retailers that provide a section for users to sell their own products.
may need to update it. This is a dance you should get used to, though. eCommerce is always changing. A great example of this is responsive design. If your website doesn’t have it, you’re most likely missing out on a lot of sales.
billion people use Facebook every month. That’s a 15% increase in just one year. Of that number, a little over 800 million check in with the website every single day. This represents an increase of 21% from the year prior. If you can’t make those kinds of numbers work to your advantage, maybe eCommerce isn’t for you. Fortunately, the below methods will help.