In our last blog post, we looked at which regions present the greatest growth opportunities for online retailers seeking international expansion in 2015 – but what about the rest of the world? Every ecommerce company has its own agenda, which makes certain geographies more suitable than others. Product categories, demographics in existing markets, channels, budget and infrastructure are just a few of the influencing factors when businesses decide to widen their reach, and these variables … [Read more...]

One of the biggest challenges for any ecommerce retailer is deciding where to grow your business; the virtual world of online shopping breaks down traditional barriers to entry, but having no set strategy for development can make establishing your own path a daunting task. Entering any new market has its unique hurdles to traverse – legislation, taxation, currency, language and cultural trends, to name a few – but one of the biggest considerations is whether there’s an appetite for ecommerce … [Read more...]