Rakuten.com, formerly known as Buy.com, is a high quality and trusted website that many customers use each day for all sorts of different purchases. If you have an ecommerce website, and you want to start selling through Rakuten as well, it is easy to get started with the site. Of course, you have to realize you will be in competition with a host of other sellers, many of whom are selling products similar to yours. It is important to boost your performance on Rakuten, and you can do so by following some of the quick and easy tips that follow.
Use the Marketing Tools
Rakuten.com wants you to make more sales because they make money from those sales. Thus, they offer some great marketing tools you can use in order to make the most out of your product pages and store. You could work on increasing your performance level on Rakuten.com on your own, or you could get help and tools from a third party, such as Appath. Find the solution that works the best for your business and that makes the most sense for your ecommerce website and your goals.
Create a Storefront
Brand promotion is vital in today’s world, and you can do that by creating a branded storefront through Rakuten. Sellers can add their logos and other images to their storefront, which they can make look similar to their own site. Rakuten does not allow links on their site that lead away from it though. In addition, they do not allow images or text that imply links. For example, if your logo normally has a .com along with it, you will need to remove the .com before you put it on your storefront.
In addition to creating a storefront, it is also possible to create custom product pages for those products you want to highlight. They make it easy to add taglines to the products, and even to add videos. Controlling all of the content on those pages is actually quite easy too thanks to the management tools they offer. Having custom product pages can help to increase the conversion rate for the products you feature on those pages.
Take Advantage of Promotions
Rakuten.com offers some great promotional tools, such as Daily Deals. Sellers are able to become part of those daily deals and other special deals, which garner the attention of many buyers. They can be a great way to sell a large amount of a product you want to move.
Understanding how to use Rakuten and all of the features and tools that they offer can be a bit intimidating at first, especially for those who are trying to work with a large number of the bigger ecommerce websites to sell their products. Remembering all of the rules for the different sites can be difficult. Having someone who can help with the management and provide you with tools that make it easier to run your business can make all the difference in the world. Appath has the tools, technology, and experience to help. Rakuten is a great site, and it can really help you grow your ecommerce website business.
Selling through Rakuten.com is a great opportunity for sellers who want to find another outlet for selling and a wider audience. They have tools that can help to promote brands and promotional deals to help companies increase their sales. From the storefronts and custom product pages to their trusted name, Rakuten is an ecommerce website sellers should not skip. Those who need to have a bit of help running and managing things can always work with Appath to make the most from their online sales efforts through that and other channels.