Online Inventory & Order Management Software for Amazon & Ebay Multichannel Sellers

Drive More Sales from Your Social Media Sites

by | Ecommerce Marketing |

Your business’s social media sites are highly important when it comes to keeping in contact with customers and marketing. Most companies today know this. However, they may not realize just how important they are when it comes to driving sales. When used properly, it really is possible to make Facebook, Twitter, and more really do double duty when it comes to sales. Social media is well worth the time and effort it takes. Of course, it is important for users to know exactly how to use these … [Read more...]

How Businesses Can Use Coupons for Ecommerce Sites

by | Ecommerce Marketing |

Should your online store utilize coupons? Some proponents and proprietors of online shops will say there is no need, since the shop can simply have a sale that will essentially do the same thing as a coupon. However, just because it’s possible to change prices doesn’t mean that a coupon is a bad idea. In fact, many out there know a psychological factor goes into coupons. When people have a coupon that they feel will give them a special deal, then they are often more likely to use it. What … [Read more...]

Using Facebook to Generate Sales

by | Ecommerce Marketing |

You could have a visually stunning website, incredible products at outstanding prices, and the best multichannel order management system available, but if you’re not advertising, then you’re not generating the sales results you should be getting. And if you’re not advertising on social media, particularly Facebook, then you’re missing out on one of the most effective ways to boost your sales that’s available to online merchants. Getting it Right There are a lot of online merchants out … [Read more...]

How Social Media Platforms Can Generate Ecommerce

by | Ecommerce Marketing |

If you want to advertise your business, then social media platforms can be a great way to market your products or services. Facebook is the largest social media network, with over 1 billion users, and there are many business that use this social media outlet for marketing. Other platforms, such as Twitter and blog websites, are excellent tools that are less expensive than traditional advertising. It can be difficult to generate sales on social media platforms, but it can be lucrative if … [Read more...]

Increase Amazon Sales Through Twitter

by | Ecommerce Marketing |

Twitter and Amazon have recently joined together to offer a brand new way of making direct purchases through the site simply with the use of your Twitter handle. Whether you spend hours scouring the Internet for latest trends and best deals on the market, Amazon and Twitter are working towards making online purchases possible within a few seconds and with just the right hash tags. What Are Hash Tags? Hash tags are used to help identity specific phrases, words, products and even services. … [Read more...]

Blogging for Ecommerce

by | Ecommerce Marketing |

Blogging is one inbound marketing technique that offers multiple business benefits. For your ecommerce store, a blog can be used to provide information on new products and services, offer tips and advice, publicize promotions, and share links to interesting industry news. You can also use a blog as a source to answer customer’s questions and to post content created to draw in new customers.Blogs are convenient and easy to implement because it requires little to no IT and technical skills in … [Read more...]

How Content Marketing Can Help Ecommerce

by | Ecommerce Marketing |

One of the most valuable benefits of content marketing for e-commerce companies is search engine optimization. Certainly every e-commerce website wants to rank at the top of search results. However, I see very few business owners in the digital industry actually using specific key performance indicators that help understand what content marketing efforts are actually working or not. SEO is the best way attract an increasing rate of traffic and make sales. Creating and publishing original … [Read more...]

Basic of Ecommerce Marketing on YouTube

by | Ecommerce Marketing |

Video marketing has plenty to offer when considering content marketing strategies. Employing quality video content is a great way to engage website visitors by telling a story deeper than photos or text can express. There are a number of incentives that marketing on YouTube can offer. With the high traffic of YouTube’s search engine, adding videos to your ecommerce site can help drive your SEO rankings. Keep in mind that Google also shows great favoritism to video in search results. For … [Read more...]

Finding the Right Keywords to Make Ecommerce Marketing Easier

by | Ecommerce Marketing |

Often, companies simply do not put enough thought into the keywords that they are using, whether it is on their onsite content or on the ads that they are using for ecommerce marketing. They keep working on their campaigns with the same tactics and keywords, never realizing just how useless it might be for them. The cost for every sale that they make keeps going up and they simply aren’t getting the return on their investment that they need. It’s important to realize that pay per click ads … [Read more...]

Stop The Madness: Don’t Do This With Email Marketing for Ecommerce

by | Ecommerce Marketing |

Email marketing is one thing you shouldn’t do without. You might as well let go of everything else, except blogging and active engagement on social media, if you just had to choose three things to do to promote your ecommerce store. According to Brian Clark of Copyblogger.com, email marketing has an ROI of 4300% (not a typo). Try and beat that. Don’t theorize, and don’t take anything for granted It’s easy – as a business owner – to decide on the basis of theories. They go something like … [Read more...]