Do you really want to have an eBay store that looks like so many of the other stores and seller pages on the site? If you do not choose to use templates for your store and your listings, you are missing an excellent opportunity for branding, as well as a chance to gain and keep the attention of visitors. Along with some great eBay seller software and a beautiful and functional template for your store, it can make it easier to garner interest from those who visit your store. They will see that you are putting more time and attention into the site, and it can help to boost your level of professionalism.
Quality Templates Make the Difference
While it is certainly true that a great template can make a difference in your site, a bad template can make a difference as well. An unattractive template that does nothing to further you brand, or that makes the store difficult to peruse and use is a detriment. You have to make sure you are using only the best quality templates for your site.
A good way to understand what makes a store look great is to look at the other ecommerce websites on eBay to see what they are doing right and wrong. You do not want to copy them outright – especially your competitors. However, you do want to look at what they are doing to get some ideas. Look at the layout and design of the template, the places where they have their logo and header. Do they have custom pages? How are they using keywords in their content? All of these things are important when you are choosing your template.
Getting the Template
Where do you find templates? You have two choices when it comes to templates. Some people are able to make them on their own. Of course, most people are not web builders and graphic designers who can create these templates. Often, you need to search for a professional who can help you with this and other aspects of branding. Appath has the skills and experience to help you develop your brand and your full ecommerce website solution.
If you are selling on more than one ecommerce site, such as eBay and your own store, you want to have as much brand consistency as possible, and working with the professionals is the best way to do this. They can look at your business and ensure you are putting forth a single and cohesive branding message across all of your various sites.
You want to get the most sales that you possibly can through eBay, and a high quality template really can help you do that. The templates for your ecommerce website can make a huge difference in your conversions and propel your brand, and they are well worth the time and cost. Of course, before you hire a professional, always speak with them about your needs and look at some of their previous work to see what they can offer.
Summary: If you have ever shopped on eBay, chances are good that you’ve seen the specialized stores on the site run by professional sellers. They have a great look that is different from the individual seller pages, and you know that these templates are one of the best ways to attract interest from more buyers. Making these templates for your eBay ecommerce website may not be in your skill set though. Appath is one of the best ways to get the branding prowess and templates you need, as well as eBay seller software that can help to make managing your account easy.
Resource: http://www.ebay.com/gds/eBay-Store-Tips-/10000000002866286/g.html