When you are selling on eBay or any ecommerce website for that matter, your product description and title are some of the most important elements. They are the advertisement that gets potential buyers to want to learn more about the product, click on it, and ultimately buy it. The title and description help to give the customer a good notion of exactly what you are selling, so they know if they want to bid or buy. It is very important to put some thought into creating the best descriptions and titles, and you can learn just what you need to do right here.
Tips for Writing a Great Title
The first step is writing your title. When you are creating a powerful and effective title for your product, keep the following in mind. First, you need to be sure you are using descriptive words that paint a clear picture of what you are selling. You will have up to 80 characters, but you do not have to use all of them. Only use what you need.
For the title, to get the best results, you should be sure to include the most specific information possible about the product, including the brand and the model. You should also try to add the size, color, condition, or any elements that are pertinent to your product. One of the ways to save a few characters in the title is to remove any punctuation, as you do not need it. Think like a buyer. What are the words you would use to look up the product? You should be using those words in your title.
A few parting tips on the title for eBay and your other ecommerce websites include correct spelling and correct use of capital letters. Do not use capital letters on the entire title. Make sure you do not have any typos either, especially with the brands. Double check to be sure everything is correct.
Making the Most of Your Description
You can also create a nice and detailed description to give your buyers a better idea of what your product is and what it offers. Again, make sure you do not have any typos, and be sure to write full and complete sentences. Instead of having a paragraph full of adjectives that tell buyers how great, wonderful, or spectacular an item might be, the description needs to give the buyers the actual details about the product. Include the important information about the product as well as what it does. Since you have more space, you can add all of the details that you did not have space for in the title.
Make the description unique, and try to give it a bit of personality in order to help differentiate you as a seller from all of the other sellers on eBay and other ecommerce websites. Before you list the item, always double check the title and description to make sure they read well, and you are adding the right descriptions to the right products.
Summary: Two of the most important elements of selling on eBay and other ecommerce websites are the product title and description. They give the prospective customers a clear idea of the product as well as what you are offering. As a seller, you have to learn how to write high quality titles and descriptions that make the customer want to learn more about them, and that make the customer ultimately buy from you rather than from other sellers. With some practice and the right tips and tricks, you can learn to write the perfect descriptions and titles for eBay and other sites.